You see just like in your network marketing opportunity you need to treat it like these NFL 

teams. You need to be prospecting to the BEST. Too many of you that I mentor want to take the easy road and just sponsor down. 

You need to sponsor up! 

This is exactly why you make a list. Sure you will want to put the biggest lay downs first because you want to get your business going but your list can't be of just easy lay downs. For 

opportunities you want to sponsor 2 of the easiest first then help them sponsor their 2 easiest 

first. This way you don't even touch your entire list. 

It's not about how fast you blow through your list but that you hit the first 2 sponsors then help those to make their 2. In network marketing you make no real money until you start helping people in your team. Think of your team first and you will reap the benefits 10 fold. 

Depending on your companies compensation plan this course of action will vary but the same 

principle generally applies. Once you get your first team going, and hopefully promote if your 

company's compensation plan allows it, then you go back to your list and do it again. 

Once you move through your lay downs on your list you will then want to prospect up. See, NFL teams want the best. If they can't get the prospect they wanted they move on to the next best available player or position specific talent. In the end, it's always what they feel is the best. 

You will not see NFL teams wasting their time on draft day looking for players who were 

borderline college players because they knew they would be easy to sign up. Sure, signing up a hot college player can be a headache due to personality conflict and salary negotiations. The best talent wants the best pay out. 

So do you present the best payout and opportunity for your top talent to achieve their goals? Can your team and opportunity really give your top prospect what they want, money? 

You need to move through your list from top down. Do not go about building a business 

avoiding your top talent in your sphere of influence. That would be a major mistake in building a strong team just like it would be for a NFL franchise. 

Look for the best talent that could make an immediate impact or those you feel have the best 

potential in general. Work your list which should easily be over 100 people. If you’re going 

about it in steps of 2, or depending on how your company's compensation plan is setup, you’re not running through the list over a weekend. This list scrubbing could take months if you’re approaching your list carefully. 

Remember you are in sales. Sell your team and opportunity to helping your prospect understand what they are getting. 

Just like in the NFL, if they don't get the player they wanted you don't see them crying. Okay, 

some ball clubs do. Generally you won't see NFL coaches and management cry over not 

recruiting a top talent. They understand they have a list to go through and the clock is ticking. 

A dynasty isn't built over night. Build a team from the ground up and invest time into your team members. This is your new family, take care of them.  

“I have been with many different companies and have discovered that diversity in the midst of 

adversity is the perfect scenario for an enterprise to build. Interpreting the time and the right 

people is the quantification of building success. Put both statements together and you have the 

perfect storm being created in 2010. Are you ready to take this to the next level? If you aren’t 

someone else is!”  

                                                                                                   -- Steven D Shook 

                                                                                                   WWW.MROYC.COM